Tuesday, February 10, 2009

Melbourne fires, sometimes the aid isnt genuine.

Its funny how, when something bad happens, such as the victorian fires that have occured lately, there appears to be business, utlising the event, for their own advitising gain. Companies such as banks etc all placing adverts saying they are fund raising, "come to the bank and find out how". Im all for the aid, just not for the sake of advertising. Even if they just placed an ad saying "bank x, now taking donation to aid victims of bushfires in victoria. But they dont, they use it to try and change your image of the bank etc. It frustrates me to no end.

Something that coincides with this, is that just about everything in Australia is marketed at women. Even things like mens diodorant. Some people might say, well thats smart marketing. But I think thats irrelevent, because firstly, it gives me the shits, and secondly, thats all that should matter. A typical Australian woman, buys for herself, her family, her husband. They buy the grocerys for the family, they buy the news paper, hell 99% of them get to control what tv channel to watch. Even situations such a business large or small, its always the receptionist that buys everything the business needs. There are such stupid campains that run around, like make up ads "because your worth it". Or magazines that come out weekly and make it seem like its a womans right to sit on their ass and read a magazine. Or chocolate commercials that show a woman doing something stupid, like having to stop their child running out the front door without their lunch, making it seem amazingly difficult, and for doing so they have earnt the right to sit down, read a punch of crap and eat a chocolate bar.

News papers have been structured simmilar to drama television to suck women in, tv has been shaped towards woman, because they are the ones that react to the ads, that are aimed at woman. It is known that woman have more control over what car is purchased for a family, so cars are made to suit woman now. Gone are the days of good engineering, crisp handling.
Now its all front wheel drive bullshit "0h the hazard button is such a nice colour", "oh it looks like the car has eye lashes", "i dont know the difference between a car sold in germany and a car made in germany". These are common thoughts amongst woman. Hell the vw beetle comes with a vase next to the steering wheel. Stupid things like woman not being able to drive manuals properly and most cars being designed to be auto, so manual versions drive like crap with poorly matched gears. Steering is stupidly light and vague. The brake pedals are so damn wide they almost touch the throttle. Abs kicks in when your just trying to drive firmly.

But even the stuff they should design properly to help woman, like features to stop them smashing doors on other cars in car parks, or doors that open a certain way to make it easier to get a child out. Special door handles to stop them scratching the crap out of the paint around where the key goes. A bonnet that doesnt slope off at a stupid angle so they actually know where the front of the car is etc etc. But that stuff would probably cost money, and what they are doing now obviously works.

One more offtopic thing while im off topic, but whats funny is what people consider the most macho car in australia, the big v8 holden commodore, is mainly driven by woman and metrosexuals. Easiest way to find out your driving a womans car, the drivers side sun visor has a mirror :-).

Beall out

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I agree Beally